As Hollywood is fighting off a deep recession, more and more western producers and stars are trooping in to Bollywood film industry which is booming.
Akshay Kumar-starer ‘Kambakht Ishq’, is the latest example in which Hollywood’s leading stars have appeared alongside their Indian counterparts.
Filmed at Universal Studios in Los Angeles and starring Sylvester Stallone and Denise Richards, ‘Kambakht Ishq’ is an example of the growing desire among western actors, companies and financiers for a piece of India’s multi-billion pound entertainment industry, ‘The Observer’ reported today.
For Akshay, who has worked in over 100 films to date, collaborations between the film industries of the west and the east are set to accelerate. “I presume they must be seeing what is happening in India. It (Bollywood) has grown a lot and it has the capacity and capability to grow much more.
“If this collaboration works, then things will start moving towards Hollywood and Bollywood coming together again and again,” the actor said.
Indian film industry, which has around 3.6 billion fans across the world, employs more than 6 million people. More than 70,000 Indian films have been produced since the advent of talkies in 1931. And, Bollywood films contribute over 200 million pounds to the UK’s economy each year, the report said.(PTI)
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